Adipurush: Pushpa 2 producers Mythri Movie Makers bag Nizam area distribution rights

With less than 10 days left for the release of Adipurush, there’s nervous excitement and anxiety among Prabhas fans. The film’s grand pre-release event was held amidst the cast, crew in Tirupathi earlier this week. Prabhas is paired opposite Kriti Sanon in this retelling of Ramayana directed by Om Raut. Saif Ali Khan, Sunny Singh and Devdatta Nage play other important roles.

Several distribution deals for the film are being locked for fancy prices in the lead up to its release on June 16. Recent reports suggested People Media Factory acquired the Telugu states’ theatrical rights for a whopping Rs 180 crore deal. Now another leading production house has come into the picture with the film’s Nizam area distribution rights.

Mythri Movie Makers, the producers of Pushpa 2, Waltair Veerayya and Janatha Garage, has now bagged the Nizam region rights for Adipurush after securing a deal with People Media Factory. The team confirmed the news this morning. “Get ready for the most Divine Experience, #Adipurush. Proud to be releasing India's Epic all across Nizam through the distribution wing of @MythriOfficial!At your nearest cinemas from June 16th,” Mythri Movie Makers tweeted today.

While the numbers behind the deal are unknown as of now, Adipurush needs to perform exceedingly well with its theatrical run if it has to match its pre-release hype. Though the initial teaser of Adipurush disappointed fans, the makers made up for their follies with two recent trailers that showcased the technical finesse of the epic drama produced by T Series, Retrophiles and UV Creations.

Ajay-Atul duo has scored the music for the film whose two songs - Jai Shri Ram and Ram Sita Ram - are a huge hit with fans already. This is the first release for Prabhas this year and it’ll be followed by Salaar, Nag Ashwin’s Project K and director Maruthi’s horror-comedy in the coming months. Adipurush marks Kriti Sanon’s return to Telugu cinema post Dohchay in 2015.