After Pedro, Rishab Shetty's new production venture Shivamma goes to Cannes

Over the past decade, Rishab Shetty has grown in stature as a highly credible filmmaker, producer, and actor. Dabbling with multiple crafts, Rishab has shown a penchant to be associated with engaging content and one of his recent production ventures, Pedro, proves just that. And now, to make things better and more exciting, Rishab Shetty’s latest outing as a producer, Shivamma, has been selected to be part of the revered Marche du Film program of the Cannes Film Festival.

Rishab Shetty took to social media a short while ago to gladly share the announcement. Comments flew in soon after that congratulated the producer and also lauded his efforts for backing such poignant content.

Shivamma has joined the list of five acclaimed Indian films that are part of NFDC’s Film Bazaar Goes to Cannes category. The Marche Du Film program allows filmmakers to showcase their work-in-progress yet impressive work to prospective distributors, sales agents, or even festival selection/screenings. Not very long ago, Natesh Hegde’s Pedro was selected to be part of the NFDC Goes to Cannes and Marche du Film lineup. Pedro, Hegde’s debut film, has been produced by Rishab Shetty.

Coming to Shivamma, the film follows the titular character who invests her hard-earned money in a marketing company only to possibly jeopardize her daughter’s marriage. The film has been directed by debutant Jai Shankar who had previously made the ‘Lacchavva’ instalment in the 2019 anthology Katha Sangama (produced by Rishab Shetty), and just as with the short film, Shivamma too boasts of non-professional actors along with the same neo-realistic treatment.

In a recent online interview, Jai Shankar spoke of quitting his full-time job to make the film and encountering several challenges to bring his story to life. The filmmaker, reportedly, plans on reshooting some of the key sequences in the film, should the upcoming Marche du Film program bring forth new investments. The team plans on releasing the film theatrically later this year following the film festival circuit.