Gold, which has Prithviraj Sukumaran and Nayanthara in the lead, has already done pre-release business of over Rs 50 crore
Last Updated: 04.05 AM, Nov 30, 2022
Now, we know why the makers were not in a hurry to release Alphonse Puthren’s Gold! The movie, which is set to hit theatres on December 1, has reportedly broken all previous pre-release records for a Prithviraj Sukumaran-starrer.
According to a source from the team, the film has already done pre-release business of over Rs 50 crore. The OTT rights of Gold, which also has Nayanthara in the lead, was snapped up by Amazon Prime Video earlier this year, while its satellite rights were sold to Surya TV.
The film, which is co-produced by Prithviraj Productions and Magic Frames, will also be getting the biggest release for a Prithviraj-starrer with it hitting over 1,300 screens worldwide with about 6000-plus shows on its first day. The movie is also the first Malayalam film to be screened in countries such as Iceland and Israel.
The producers will be hoping to extend their winning run at the box office too, with their previous films Jana Gana Mana and Kaduva, which released earlier this year, being superhits. Kaduva, Prithviraj had remarked recently, was the most profitable venture for both production houses. But this is expected to be superseded by Gold, which is also Alphonse’s first directorial since his blockbuster Premam, which starred Nivin Pauly and Sai Pallavi and had hit theatres in 2015.
Prithviraj had earlier said that it was his wish to work with Alphonse, and the actor was the one who had approached the director for a collaboration. Gold was initially set to hit theatres in September but was delayed as the filmmaker wasn’t satisfied with the output. The team had headed for a week-long reshoot last month.
The movie, which also has Chemban Vinod Jose, Vinay Forrt, Shabareesh Varma, Krishna Sankar and Deepti Sati, has got an ‘U’ rating. It’s touted to be a comedy entertainer.