Assi star Taapsee Pannu’s 'padded bras’ remark against South industry sparks social media outrage

Taapsee Pannu often makes headlines for one reason or another, and this time it is both for her new film and a fresh controversy. As her latest release Assi garners attention, the actress has landed in trouble over comments she made about her early days in the South film industry.

From padded bras to public backlash: Taapsee faces heat online

In a recent interview, Taapsee revealed that when she began her career in South cinema, she was allegedly asked to wear padded bras to enhance glamour on screen. She said this made her uncomfortable, as she felt people would constantly stare at her on set. 

Her remarks have not gone down well with a section of audiences, especially fans from South India, and social media has been abuzz with criticism.

This is not the first time Taapsee has sparked debate with her comments about Telugu cinema. In the past, she faced backlash over her statements regarding her debut film Jhummandi Naadam, where she mentioned that a coconut was thrown at her midriff during a scene and that the incident was treated casually on set. 

Now, her latest remarks have once again triggered strong reactions online. Several users on X (formerly Twitter) have criticized the actress. One user wrote that Taapsee speaks about South cinema whenever she wants attention instead of focusing on delivering good films. Another commented in Telugu that gaining fame in the South and later speaking negatively about the industry is disappointing. Many similar remarks have surfaced, intensifying the online debate.

However, Taapsee has also found support from some sections of social media. A few users have defended her, stating that she merely spoke about her personal experiences and highlighting the broader issue of how glamour expectations can affect actresses in the industry.

Meanwhile, Taapsee is receiving praise for her performance in Anubhav Sinha’s Assi, where she plays a criminal lawyer. While the film has opened to strong reviews, its box-office collections have reportedly been modest. It remains to be seen whether Taapsee will respond to the ongoing controversy.

Also Read: Bhartha Mahasayulaku Wignyapthi: Here's why the OTT release date is getting delayed time and again 

Assi FAQs:

Q. Is Assi out in theaters?

A. Yes, Taapsee Pannu's Assi has hit the screens on February 20, 2026 and clashed with Mrunal Thakur's Do Deewane Seher Mein.

Q. Who is the director of Assi?

A. Assi is directed by Mulk filmmaker Anubhav Sinha. This courtroom drama film marks his third collaboration with Taapsee Pannu.

Q. Who plays a rape victim in Assi?

A. Assi features Kani Kusruti as a rape survivor and Taapsee Pannu as her lawyer.