Here's how much celebs charge for each Instagram post!
Last Updated: 06.11 PM, May 31, 2023
While it can appear that celebrities share glimpses into their daily lives on social media just to please their fans, the reality is more nuanced. We all enjoy checking out the Instagram postings of our favourite celebrities. They give followers the impression that they may be performing for their love by divulging small details from their private life. The reality, however, is far different.
Did you know that celebrities and influencers receive significant compensation for all of their online endeavours? For instance, the cricketer Virat Kohli, whose Instagram following just surpassed 250 million, charges between 3.5 and 5 crore for each Instagram post. Keep reading to learn more such numbers of celebrities here:
Virat Kohli recently surpassed 250 million Instagram followers, and believe it or not, he is compensated between 3.5 and 5 crores for each post. Celebrities receive astronomical sums of money for their Instagram postings. Your jaw will drop when you learn how much money celebrities like Priyanka Chopra, Virat Kohli, and Katrina Kaif make per post.
According to experts, social media partnerships make up about 20–30% of a celebrity's current income.
A source of Hindustan Times says that the fee of these posts varies for different elements on the social media platform: “A story is cheaper than a post, because a post stays foreverA story with a link to the brand’s page is expensive. Even a post with a link is pricey. The most expensive is when a celebrity’s page does a collab with a brand’s page.”
Celebrities follow suit when they have a sizable fan base on social media. Did you know that Virat Kohli charges a certain amount for a single post. Virat Kohli, who recently passed the 250 million-follower milestone on Instagram, costs between 3.5 and 5 crore for each Instagram post. According to a source, the cost varies depending on what is posted on the social media platform. Actress Deepika Padukone bills for 74.1 to 2 crores. Alia Bhatt is paid between 77.4 and 1.5 to 2 crores. While Priyanka Chopra Jonas and Shraddha Kapoor get 2 crores and .5 crores respectively.
Meanwhile, Cristiano Ronaldo, one of the most well-known football players in the world, reportedly costs a staggering $2.39M for a post, according to an Influencer Marketing Hub study. Kylie Jenner, a prominent social media figure and the proud proprietor of Kylie Cosmetics, comes in second and commands an incredible price of $1.8 million.
Lionel Messi, a football player, and actor-singer Selena Gomez are two other high-earning international celebrities, each commanding an estimated $1.7M.