Swathimuthyam's second single is a vibrant wedding number Dum Dum Dum featuring a lovestruck Ganesh and Varsha Bollamma

The impact of a good wedding number in a film is decided by its presence in the playlist of a wedding of a Telugu household. Dum Dum Dum, the second single from the upcoming Telugu film Swathimuthyam, has all the attributes of a kickass wedding number that's both foot-tapping and hummable. Ganesh Bellamkonda (brother to actor Bellamkonda Sreenivas) and Varsha Bollamma play the lead roles in the family entertainer written and directed by Lakshman K Krishna.

Mahati Swara Sagar scores the music for Swathimuthyam, whose first single Nee Chaaredu Kalle opened to positive feedback from music buffs a few weeks ago. Meanwhile, the latest number Dum Dum Dum is intriguing for a reason. Dum Dum Dum is a rare instance of a Telugu mainstream song largely sung by children - Ujwal Sridatta, Vyasa Sounik, Veekshith and Vishant do a phenomenal job of shouldering the four-minute long song to perfection. Aditya Iyengar, Arun and Lokesh are the other male vocalists.

Leading lyricist Krishna Kanth (KK) has penned the number. Dum Dum Dum starts off with Ganesh teasing Varsha about the need to name her 'Alakananda' and not Bhagyalakshmi (given that she gets hurt for trivial reasons) and the two embrace each other, breaking into a song. It takes you through every ritual in a Telugu wedding, the anxiety of parents and families of the couple, the lead pair's never-ending conversations over mobile, the pre-wedding shoot, to name a few.

The lyrics are simple and relatable to listeners across every age group and it's needless to say that the number is made all the more memorable with the presence of the child vocalists. Naresh, Rao Ramesh, Subbaraju, Vennela Kishore, Harshavardhan, Pammi Sai, Sapthagiri, Goparaju Ramana, Siva Narayana, Pragathi, Surekha Vani, Sunaina and Divya Sripada play other important roles in Swathimuthyam. The film, to hit theatres on October 5, is bankrolled by S Naga Vamsi under Sithara Entertainments.