'Doctor Slump' lead Park Shin Hye and 'Marry My Husband' villain Song Ha Yoon dominate drama actor Brand Value Rankings in March

Numerous K-dramas have dominated the global OTT platforms, captivating fans worldwide with compelling storylines and talented actors. From the recently concluded 'Marry My Husband' to 'Doctor Slump' and 'Queen of Divorce,' viewers have been enamoured with protagonists and villains.

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Assessing the brand value rankings of drama actors and actresses for March, the Korea Brand Reputation Research Institute analyzed data from 50 lead actors and actresses starring in television or streaming platform dramas. 

The Institute gathered data spanning consumer engagement, media presence, communication, and community activity from February 7 to March 7. Let's look at the Top 10 actors and the rest who follow.

Park Shin Hye:

Taking the lead is actress Park Shin Hye from JTBC's 'Doctor Slump,' who has amassed an impressive 3,477,472 points.

Song Ha Yoon:

In a close second is Song Ha Yoon from tvN's 'Marry My Husband,' securing 3,188,068 points.

Na In Woo:

Claiming third place with 2,798,499 points is Na In Woo, another actor from 'Marry My Husband.'

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Park Hyungsik:

In the fourth spot, with 2,697,775 points, is Park Hyungsik, the lead actor of 'Doctor Slump.'

Park Min Young:

In the fifth spot, Park Min Young, the lead actress of 'Marry My Husband,' occupies the position with 2,667,376 points.

Lee Yi Kyung:

Taking the sixth spot is Lee Yi Kyung, the villain of 'Marry My Husband,' with 2,464,184 points.

Lee Ji Ah:

With 2,330,755 points, Lee Ji Ah, the lead actor of 'Queen of Divorce,' has secured the seventh spot.

Park Ji Hyun:

Securing the eighth place is Park Ji Hyun, the star of 'Flex x Cop,' with 2,317,545 points.

Honey Lee:

Taking the ninth spot is Honey Lee, starring in MBC's drama 'Knight Flower,' with 2,252,651 points.

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Ahn Bo Hyun:

Ahn Bo Hyun, star of 'Flex x Cop,' secures the 10th spot on the ranking with 2,009,462 points.

The other actors on the list (Rankwise):

Lee Jong Won (Knight Flower)

Jo Jung Suk (Captivating The King)

Park Ji Hoon (Love Song for Illusion)

Choi Soo Jong (Korea-Khitan War)

Shin Se Kyung (Captivating The King)

Jang Na Ra (My Happy Ending)

Kang Ki Young (Queen of Divorce)

Lee Ki Kwang (Marry My Husband)

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Kim Dongjun (Korea-Khitan War)

Ji Seung Hyun (Korea-Khitan War)

UEE (Live Your Own Life)

Ha Joon (Live Your Own Life) 

Kim Sang Joong (Knight Flower)

Oh Seung Ah (The Third Marriage)

Hong Ye Ji (The Crown Prince Has Disappeared)

Lee Seol (Between Him and Her)

Lee So Yeon (The Two Sisters)

Son Ho Joon (My Happy Ending)

Ha Yeon Joo (The Two Sisters)

Lee Ki Woo (Knight Flower)

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