PremiumEkta Kapoor on the Indian OTT revolution and her personal picks for a perfect streaming binge
The filmmaker, entrepreneur also let in on the shows she wants to get her hands on for her own streaming platform, ALT Balaji.
Last Updated: 06.52 PM, Sep 05, 2021
Even amid a pandemic, Ekta Kapoor is certainly keeping busy. The Padma Shri award winner not only has been a part of bankrolling several upcoming feature films and shows, she's also constantly on her toes to make sure that her OTT platform ALT Balaji offers the best of content for people to indulge in their weekend OTT binges. In India Today’s round table discussion, which also featured the Indian creative heads of streaming giants such as Netflix and Amazon Prime Video.
Kapoor, who came up with shows like Cartel and Broken But Beautiful on her OTT platform, not only spoke in the capacity of a managing director but also as a viewer who loves to spend her free time binging on TV gems. She selects Sacred Games, Money Heist, Mirzapur and Paatal Lok as her picks from Netflix and Amazon Prime video that she would want on ALT Balaji, adding that she was bingeing Cartel and Nine Perfect Strangers. The businesswoman also recommended some groundbreaking progressive shows like The Married Woman and His Storyy on her digital venture that viewers should check out.
She also gave her take on the ongoing ‘OTT revolution’ in the country, which only strengthened with the coming of the pandemic and has started featuring some authentic tales about real people.
Ekta Kapoor also let in on one of the drabbest pitches someone had ever put forth before her, recalling how once a man had told her point-blank about how he thought women are inferior to men and how he wanted to do a project based on that. The shocked businesswoman shared how that strange interaction had revealed to her how normalised misogyny is in society.
Indeed with more trailblazing women like her in Indian media, there is still hope for positive change.