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Shark Tank India 3 – Vineeta Singh upset with founders of a sportswear brand, says, ‘This financial indiscipline is baffling me’

Vineeta Singh, one of the famous Sharks on Shark Tank India Season 3, schooled two female pitchers who sought a weird kind of investment on the show.

Shark Tank India 3 – Vineeta Singh upset with founders of a sportswear brand, says, ‘This financial indiscipline is baffling me’

Vineeta Singh is upset with pitchers Jeevika Tyagi and Kanupriya Mundhra.

Last Updated: 06.50 PM, Feb 16, 2024


With each passing day, the ongoing business reality show – Shark Tank India Season 3, continues to garner high viewership ratings. The show provides a platform for aspiring entrepreneurs based in India to present their business models to a panel of investors and convince them to invest in their ideas. This season, Vineeta Singh, Namita Thapar, Anupam Mittal, Aman Gupta, Peyush Bansal, and Amit Jain have returned as Sharks (investors) on the show, with six new businessmen also joining the panel as Sharks. Each episode sparks discussions on social media platforms, and the latest promotional video depicts Vineeta becoming visibly upset after hearing a pitch from two female investors.

Latest promo of Shark Tank India Season 3

At the beginning of the promo, we see Jeevika Tyagi and Kanupriya Mundhra – two enthusiastic pitchers of a sportswear brand ‘Aastey’. They desired to make their brand earn a revenue of more than Rs 100 crores.

The pitchers said, “Aastey is a sustainable sportswear company. We create unique leggings, sports bras, and tank tops for our customers.”

After their pitch concluded, Peyush Bansal – the Shark, wondered why the pitchers found the need to create such a brand that has such a competitive and cluttered market. “Abhi is category main bahut saare players hain. What is your plan now? This category has several brands. What is your plan now?)” he asked the pitchers.

The pitchers smilingly responded by saying, “Isiliye hum yahan aaye hai ise 100 crore ka brand banane. (That is why we have come here to make this brand worth over Rs 100 crores.)”

The Sharks collectively asked for the amount of money sought by pitchers as an investment in their company. The pitchers replied, “Zero.”

What went wrong?

Hearing this response, the Sharks felt frustrated. Aman Gupta underlined to the pitchers that customers are unwilling to buy their products in the market because it does not have a unique selling proposition (USP).

“Aap keh rahe ho ki 1.5 lakh ki sale ho rahi hai. Paise aapke pass zero hai. Business kahan hai? Hum invest kahan kare? (You are saying that the company has sales of about Rs 1.5 lakh currently. You mentioned that you have zero rupees left in reserve. Where is the business heading? Where should we invest?),” Aman said to the pitchers.

Vineeta, the Shark, wrapped up the conversation by schooling the female pitchers. She said, “Your financial indiscipline is baffling me.”

Only time will tell if the pitchers earned an investment on the show.

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