Prime Video launched an enigmatic campaign for The Family Man Season 3 (Nov 21, 2025) using posters like "The Hunted Man", hinting that spy Srikant Tiwari and his family are now the targets.

An innovative and enigmatic promotional campaign for the highly anticipated new season of Prime Video's flagship Indian espionage action-thriller series, The Family Man has been launched (subscribers of OTTplay Premium will also be able to watch the show with a top-up), leading fans to speculate intensely. The streaming giant has unveiled three eye-catching posters in lieu of a traditional announcement. The images feature sinister lines that substitute the famous title of the series, implying a drastic change of luck for the much-loved characters, Srikant Tiwari and JK Talpade. Officially, the new season will debut exclusively on Prime Video on November 21, 2025.
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The stakes were upped, and fan attention was caught by the three graphics that were released. The first poster, "The Targeted Man", has Srikant Tiwari (Manoj Bajpayee) and JK Talpade (Sharib Hashmi) leaning on a military-style jeep in a busy street scene. As Tiwari drinks from a glass, a rifle's crosshair appears over his chest, clearly identifying him as the target. "The Wanted Man" describes the second, more serious picture. The two crucial agents are depicted on this ad while they are engaged in a heated gun battle in what appears to be a jungle, with assailants masked and brandishing several assault guns. Standing with their hands outstretched in submission, Srikant and JK affirm their position as men being hunted by mysterious entities.
The third, and possibly most terrifying, image of the new season introduces a new, darker narrative. The poster, titled "The Hunted Man", shifts the emphasis from the espionage plot to Srikant Tiwari's loved ones. The poster depicts a tight shot of Priyamani, Ashlesha Thakur, and Vedant Sinha—who portray Srikant's wife and children—clinging to a nearby tree, their expressions betraying their apparent anxiety. A masked, armed guy stands in the background, emphasising that the threat has now entered Srikant's home as well as his work. With the change from The Family Man to "The Targeted Man", "The Wanted Man", and "The Hunted Man", it appears that Srikant Tiwari and his family, who are known for being exceptionally cunning middle-class spies in India, are now the ones being pursued instead of protected.
The promotional gambit has sparked the expected social media frenzy, as viewers analyse every element and come up with assumptions about the plot. Is the team genuinely confronting an imminent threat, or could this be part of a broader undercover strategy? In the time leading up to the premiere, the suspense has successfully erected a formidable barrier of anticipation.
Raj and DK, the creative partnership behind D2R Films, are once again at the helm of the series behind the scenes. The brilliant ensemble cast that has brought the series worldwide fame will return for another season. Returning for another season is Manoj Bajpayee as Srikant Tiwari, with returning cast members Sharib Hashmi as JK Talpade, Priyamani as Suchitra, Ashlesha Thakur, and Vedant Sinha rounding out the cast. Returning cast members Gul Panag and Shreya Dhanwanthary, as well as new additions Jaideep Ahlawat and Nimrat Kaur, bolster the ensemble even further.
The creative team consists of Sumit Arora penning the dialogue and Raj, DK, and Suman Kumar penning the script. In addition to Raj and DK, the next instalment will also have Suman Kumar and Tusshar Seyth as directors, who bring new ideas to the table while keeping the series' trademark mix of intense action and nuanced, character-driven drama.
Season three will start on November 21, 2025, (subscribers of OTTplay Premium will also be able to watch the show with a top-up) and the storyline is already set: Srikant Tiwari is embarking on his most personal and perilous journey yet, and he may even be on the run from his people. Viewers will finally discover who is pursuing the man on the run in a matter of weeks.
Q: When does the new season of The Family Man premiere?
A: The highly anticipated new season of The Family Man is officially slated to premiere exclusively on November 21, 2025, on Prime Video (subscribers of OTTplay Premium will also be able to watch the show with a top-up).
Q: Which new actors are joining the cast of The Family Man 3?
A: The new season's ensemble cast is strengthened by the addition of seasoned actors Jaideep Ahlawat and Nimrat Kaur in pivotal roles, alongside the return of core cast members like Manoj Bajpayee, Sharib Hashmi, and Priyamani.
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