Alia Bhatt opens up on deepfake, AI and more - 'Where there’s good there can...'

Alia Bhatt, who recently fell prey to the deepfake hoax, has opened up on the implications of AI. Speaking to Deadline at the recently held Red Sea Festival, the 'Rocky Aur Rani Prem Kii Kahani' actress mulled over the polarity of Artificial Intelligence, adding that it's now a matter of understanding the technology better so as to bring in laws and regulations into play.

"I do feel like where there’s good there can also be bad," said Bhatt when quizzed about falling foul to the deepfake menace, which also saw other noteworthy Indian actors like Rashmika Mandanna, Katrina Kaif and Kajol being subjected to. 

"As humans, our instinct is always to survive, so no matter the problem, we’ll survive and find a way to work around it. AI could open things up for some professions, and it could be harmful to others. That’s what I feel," added Alia Bhatt, who found international fame through her debut Hollywood project 'Heart of Stone'.

Rashmika Mandanna on her deepfake video - 'Was very scared; want to tell all girls that this is not normal'

Deepfake, quite indeed, has suddenly emerged as a huge cause for worry, especially as it threatens to be more rampant in the era of social media. Although the manipulation technique, which morphs or alters images, videos, etc. to misrepresent someone, has been around for quite some time, it blew up when Rashmika Mandanna fell prey to it. 

The video was flagged almost immediately after the issue came to the fore, thanks to due intervention by social media samaritans and industry bigwigs like Amitabh Bachchan. A probe was then launched into the matter by the Delhi Police. 

On the heels of the controversies, Indian PM Narendra Modi urged the media to play an "active role in educating the public" about the potential risks of the deep learning technologies. He also termed deepfake as "problematic".