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Home»News»Shamshera's loss is Vikrant Rona's gain? Well, at least that's what social media reckons...»

Shamshera's loss is Vikrant Rona's gain? Well, at least that's what social media reckons...

Following Shamshera's disappointing start in its theatrical run, social media now reckons that the film could now make more room for the Kiccha Sudeep film in terms of theatrical screen availability.

  • Swaroop Kodur

Last Updated: 06.07 AM, Jul 24, 2022

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Shamshera's loss is Vikrant Rona's gain? Well, at least that's what social media reckons...
Shamshera and Vikrant Rona

Vikrant Rona is only days away from releasing in cinema halls worldwide and as a bona fide global release, the film will be out not just in Kannada but in various other Indian and foreign languages. Among the multiple dubbed releases, the Hindi version of Vikrant Rona is being looked at closely by trade analysts, considering the impact that many of the recent south Indian blockbusters have had on the Hindi box office. Kicked off by Allu Arjun's Pushpa back in December of 2021, bigwigs like RRR and K.G.F: Chapter 2 took up the mantle duly.

K.G.F: Chapter 2 (Hindi) currently holds the record for the highest opening for a Hindi film, having beaten the likes of War, Thugs of Hindostan, and others in its pursuits: the Rocking Star Yash starrer is said to have grossed more than Rs. 400 crores with the Hindi dubbed version.

In this vein, the Ranbir Kapoor starrer Shamshera becomes an incidental factor in the scheme of things for Vikrant Rona. Following Shamshera's disappointing start in its theatrical run, social media now reckons that the film could now make more room for the Kiccha Sudeep film in terms of theatrical screen availability: in other words, should the Hindi period film continue to underperform as it enters week #2, it can allow the 3D-fantasy adventure to take over the lost market. With the two big films separated by a week, one could say that the former's lackluster performance could prove to be the latter's advantage at the time of its release. Vikrant Rona will be releasing in theatres worldwide on July 28 in 3D.

Vikrant Rona will be distributed in Hindi by Salman Khan Films and PVR Pictures across North India. Dulquer Salman's Wayfarer Pictures has acquired the Kerala distribution rights with Cosmos Entertainment handling the distribution in the two Telugu states. The Tamil distribution rights have been bought by Zee Studios. 

Vikrant Rona is likely to release in 30+ countries with the Dubai-based One Twenty8 acquiring the overseas distribution rights. Reportedly, the makers plan have 1200+ screens for the overseas release alone so one can expect the reach within India to be wide.

Shamshera, directed by Karan Malhotra and also starring Vaani Kapoor and Sanjay Dutt, opened to mixed to poor reviews with many lauding Ranbir Kapoor's performance but dissing the predictable and outdated plot of the film. According to Box Office India, the film is likely to have collected around Rs. 10 crores (nett) and owing to the slightly lukewarm audience reception, the road ahead looks tough for the film. 

But will Vikrant Rona benefit from Shamshera's below-par run? Well, while the prospects do look encouraging, it would certainly be a matter of the Kannada film delivering on the promise of a grand spectacle: with the film releasing in 3D and anny noted celebrities already highlighting the technical merits of the film, the expectations are certainly big. However, the same weekend has the multistarrer Ek Villain 2 coming out, and although the film is not similar in terms of scale or sensibility, it could quite easily offer stiff competition. 

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